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WELCOME

As 2023 winds down, it’s time to put away our Open House signs, blow out the Fresh Baked Cookies candle, and tie the year up with a festive bow. 

And what better way to close out this whirlwind of a quarter—and ring in an even stronger next one—than with a recap of the best stories, resources, and smart snippets from the top creators at Estate Media?

In today’s special edition of Estate Weekly, we bring you a roundup of our fan-favorites, including master classes, branding tips, show-stopping luxury listings, and more. 

Tap through the links below, then tell us: What do you want to see more of in 2024?

MARKETS

2023’s Most News-Worthy Headlines

1. UAW strike hits real estate. The United Auto Workers strike targeting the biggest three domestic automakers threatened to slow home sales and local economies across Michigan, Ohio, and Missouri.

2. The White House stepped in to support first-time buyers. In a major move towards improving affordability, the White House introduced initiatives to make homeownership more accessible for first-time buyers and buyers in rural areas. 

3. Major real estate firms fined billions. The Sitzer/Burnett ruling cost the NAR, HomeServices of America, and Keller Williams nearly 1.8B in damages—and triggered a slew of copycat lawsuits. 

4. Austin is out. For the first time in Redfin’s recorded history, more home searchers considered moving out of Austin than in. The pandemic boomtown reversal pushed local prices down 5% in Q3.

5. Real estate stocks rally. REITs and homebuilding stocks saved their best for last, surging 12% YTD in November, with more room to grow, putting on a performance topped only by the tech sector. 

RESOURCE ROUNDUP

Our Top 10 Fan-Favorite Reads and Recs

1. Flip-tastrophe. From New Orleans charm to white-out walls, check out one of our most-debated Zillowtastrophe’s of the year.

2. Commercial vs. Residential Real Estate. What does it take to blaze your own trail in the commercial real estate sector? Aaron Grushow and real estate powerhouse Robert Rivani talk tips and success strategies for commercial agents and investors. 

3. Home Haters. TV above the fireplace: Convenient or canceled?

4. Life After Selling Sunset. Aaron Grushow sits down with Maya Vander from Netflix’s Selling Sunset to chat about how Maya launched a successful real estate career in two ultra-competitive markets, generated high-potential leads long before the hit show, and uses a daily priorities list to keep her life and work in balance.

5. Master(class) your market. In this live Q&A session, Josh Flagg tackles questions like: Are Sunday open houses still worth the hype? How do you compete with agents willing to slash their commission to win a listing? What’s the best way to promote an off-market listing? And more.

6. Knowledge is the name of the game. In real estate, what you know matters just as much as who you know. Enter: Real Estate Report—your weekly deep-dive into housing news, breaking headlines, career-shifting stories, and market data, made simple by Scott.

7. Can’t-miss career advice. Do this to outperform 99% of agents in your market. 

8. Glennda’s on Her Game. Social media sensation, successful real estate agent, and “one of the most recognized faces in real estate,” Glennda Baker shares her story of brand building, standing out in a crowded market, and landing a $5-million-dollar listing from a social media referral. 

9. ZillowGoneWild. Samir Mezrahi was on the verge of quitting the industry before his wild idea went viral, generating 1.8 million Instagram followers and hundreds of millions of views. Listen to his exclusive interview for a behind-the-scenes look at the two content sourcing strategies Samir relies on to keep ZillowGoneWild weird and wacky, plus the CRAZIEST Zillow listing he’s stumbled across.

10. A masterclass in scalable success. Confident closings start long before the contract is drawn. Learn what contingencies are worth waving, how to choose the right broker, buyer, or lender from the start, why your seller’s inspection report can be your most valuable offer-generating tool, and more, in Josh Flagg’s advanced masterclass. 

LUXURY LISTINGS

5 Luxury Listings We’re Still Dreaming About

1. Knoll House in Pasadena. Originally built in 1916, this 32,000 sqft residence is the largest single-family property in Pasadena. It beautifully blends old and new, with rich details and amenities like hand-carved wood, Italian marble floors, a restored English pub, a two-story art gallery, and a kitchen fit for a true chef.

2. Crestview Horizon. Experience unparalleled modern luxury nestled atop Malibu, where sweeping ocean views meet cutting-edge design, making every day a serene retreat.

3. Huntington Eleganza. Nestled in Pacific Palisades, this meticulously manicured estate features a generous main suite, spa-style bath, and thoughtfully designed modern touches in every room. With a custom theater, wine room, and ample indoor and outdoor entertaining space, this listing was built to be shown off. 

4. Crescent Heights Panorama. This Hollywood Hills architectural masterpiece is the epitome of high-end living—complete with seamless indoor-outdoor living, a culinary kitchen, and an  infinity-edged oasis. With unobstructed city views and sophisticated style around every corner, the new build perfectly blends laid-back luxury with pretty practicality. 

5. Aqua Vista Palace. This $11,975,000 architectural marvel in Sarasota, FL, offers a unique blend of expansive waterfront luxury and modern elegance, featuring over 7,798 sqft of sophisticated living space, private boat docks, and breathtaking 360-degree views of Sarasota Bay, all within the exclusive and intimate setting of Golden Gate Point.

ESTATE MEDIA NEWSLETTERS

The Glennda Gazette. Real estate, real life, in real time. 

WAS the Newsletter Explore interior design advice and inspiration.

Zillowtastrophes. Unique, weird, and wild real estate.

Estate Elegance. Your daily dive into luxury real estate. 

Before we go…

• Reflect. Time to take a moment and uplift your spirits to find motivation. Embrace the positivity around you and carry it into the season. You deserve the best!

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