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Surprisingly Stable
This niche market set a new record
#112
WELCOME
This week we’re celebrating a major Estate Media milestone 🎉
2.5M followers, a growing real estate talent network, new support from some of the top investors in media and real estate—and more opportunities to deliver quality, career-changing content.
Keep reading for the full story 👇 plus the top headlines and happenings from this week’s real estate market.
Kamini Lane, President and CEO of Coldwell Banker Realty, thrives in the intersection of technology, luxury, and marketing—which gives her a unique perspective on real estate. But her passion for creating experiences that support entrepreneurs started long before she took the lead at Coldwell. While Kamini worked at Ebay in the fashion division she realized that real estate agents represent the largest group of self-employed, entrepreneurially minded people in the economy, and they’ve been historically underserved. Find out how that realization led Kamini to disrupt ‘business as usual’, first at Sotheby’s International, then at Coldwell Banker, in this tell-all episode of Glennda’s Guru.
TRACK THE MARKET: Luxury Home Prices Hit a New High
Luxury home prices in the U.S. rose nearly 5% year over year this September, reaching a record high of $1.26M. While sales volumes remain flat and homes are taking longer to sell, high-end buyers are still active—thanks in part to cash deals, stock market gains, and long-term confidence in the value of luxury real estate. With more luxury listings coming to market and prices continuing to rise, this segment is proving to be one of the few areas of stability in an otherwise slacking housing market.
By the numbers:
With a price growth rate of 4.8% YoY, the luxury market has nearly doubled the growth rate of non-luxury homes.
Luxury home inventory rose 7.7% from last year, while non-luxury inventory grew 11.4%. That lack of supply is helping to stabilize prices.
Though inventory is limited, luxury homes are taking longer to sell, spending a median of 52 days on market compared to 43 days for non-luxury listings.
For agents in high-end markets, this data shows serious clients are still moving on luxury homes, even with prices hitting a new high. For the right property, even a bit of sticker shock won’t scare buyers away.
DIVE IN
The Friday Five
📖 Know the nuance. Good agents can tell you what Zillow can’t.
👀 Design details. BTS of the finishing design touches for Rick Ross’ Miami dream mansion.
👀 Ski chalet. See inside the stunning ski estate with a fully appointed indoor spa.
💡 Master your craft. This is the key to confidence in any deal.
💡 Top 10 sales. The biggest luxury sales of the week—with one featured state that might surprise you.
WHAT’S NEW FROM ESTATE MEDIA
Get ready for more of the Estate Media content you love
We’re thrilled to share that Estate Media has just closed a $1 million seed round, bringing our total funding to $2.65M. Backers include some of the most experienced names in media and real estate—like Tinder co-founder Justin Mateen, Zillow Gone Wild creator Samir Mezrahi, and our own Tracy Tutor. This funding gives us even more firepower to create the content, communities, and edu-tainment experiences that help agents thrive and audiences connect more deeply with the world of real estate.
In just two years, we’ve grown to more than 2.5 million followers across social platforms, built a newsletter audience of over 250,000 subscribers, launched 20+ brand partnerships across luxury, finance, and design, and assembled a roster of 25+ standout real estate personalities. And with our growing support and big plans for 2026, we’re just getting started.
FEATURED LUXURY LISTING
TIPS & TAKEAWAYS
Smart strategies for a strong new year
The Blueprint powered by James Harris and David Parnes has been sharing smart year-end strategies for starting the new year strong in its new Prep for 2026 series—and one standout idea is the case study method for listing presentations.
Start by outlining your full listing approach—step by step—and pair it with real data from your past experiences. Show how your strategy led to standout results, using before-and-after photos, testimonials, and pricing outcomes. Then package everything in a polished presentation that makes it easy for prospective clients to see exactly what they’re getting when they hire you. It takes a bit of preparation up front, but there’s no more effective way to not just say what you can do, but show it.
For more strategies just like this, catch the full story and follow along here.
HANGS & HAPPENINGS
NAR NXT 2025 | Houston, TX | November 14 - 16
Gain laser-focused business intelligence and insights on AI, interest rates and inventory. Access strategic insights, tactical tools, and innovative solutions to highlight your mission-critical role for today’s ever-changing market.
Inman Connect | New York City, NY | February 3 - 5, 2026
The biggest names in real estate share their secrets to success with our attendees in curated sessions that will equip you with the skills to level up.
Before we go…
ESTATE RECOMMENDED RESOURCES
📣WANT TO REACH 100K+ REAL ESTATE PROFESSIONALS RIGHT IN THEIR INBOX?
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