Happy 4th of July weekend 🧨 

However, you’re spending the holiday—with friends and family in the backyard, on the lake, or in lawn chairs at the park—we hope you get a few minutes of well-deserved downtime before summer sales really heat up. 

With that, let’s kick off the long weekend with the biggest headlines and happenings in real estate right now—including a to-the-minute update on luxury market movement.

Fresh off a $41 million closing, Shelton Wilder says being underestimated has become one of her strongest assets. In this Glennda’s Guru interview, the LA agent shares how she uses humble confidence, intentional relationship-building, and a memorable personal touch to create momentum in an ultra-competitive market. The result is a business that attracts leads more organically, instead of relying on constant chasing of new business.

The Agency’s first-ever mid-year luxury report offers a broad look at the trends and market dynamics currently shaping the top end of the market. The report reviews recent data on how wealth transfer, AI-driven buyer demand, and lifestyle-led migration are influencing what housing metros affluent buyers are touring, what they want in a property, and how luxury demand differs from region to region. For agents, developers, and real estate professionals engaged in high-end housing, this data-packed report is a helpful snapshot of exactly where the multi-million-dollar market sits right now. 

Here are a handful of key takeaways from the report:

📖 The art of picking paint. How one pro runs her paint consultations—and why you’re choosing colors wrong.

👀 The unbelievable Bridge House. Step inside architect Dan Brunn’s most talked about designs.

👀 Wolf of Wall Street. See the “starter home” penthouse that served as a real life movie set.

💡 Content inspo. Scroll the top-performing real estate videos of the past week—and start planning yours.

💡 AI boom in your backyard? Why living near a data center isn’t necessarily a bad thing.

Krys Benyamein is a lawyer-turned-real estate entrepreneur, content strategist, and the founder of Estate of Grace. His range of experiences—from arguing cases as a public defender to selling over 600 homes to date—have given him a unique perspective on social media, phone calls, and working collaboratively within a team. 

One of the biggest lessons he learned when transitioning into real estate is that it doesn’t actually take 20 years to build the successful career your mentors have, especially if you can compress 20 years of phone calls and follow ups into a couple years of serious hustle. 

Tap to catch Krys’ full interview on Rise Above the Ranks with James Harris for his take on building content that becomes your competitive advantage, making time for networking, celebrating every win, turning losses into momentum, the power of making your bed daily, and more.

Wondering where to look for high-potential, long-term-stable rentals? Start with college towns. As Shoji Mori explains in a recent Q&A with The Playbook, not only do college towns provide a steady stream of rental income, they tend to offer fairly stable demand over time. But every rental (and especially those geared towards students) comes with risk.

Learn from Shoji’s experience as a college-aged landlord in college town—plus his advice to parents of university students—here.

Inman Luxury Connect | San Diego, CA | July 27 - 28, 2026
The industry’s premier event for elite agents and brokers in the luxury space hosts immersive discussions, interactive workshops, top-tier networking events, and a roster of speakers including James Harris, Jason Oppenheim, and Jade Mills.

Tom Ferry’s Success Summit | Anaheim, CA | August 3 - 5, 2026
Among all the real estate conferences 2026 has to offer, none match the scale, energy, or impact of Tom Ferry Summit 2026 — where the industry's most driven agents, team leaders, and brokers converge for three days of cutting-edge strategy and inspiration that turn ambition into action.

Sotheby's International Realty Global Networking Event | San Francisco, CA | October 5 - 8, 2026
The Global Networking Event (GNE) is the brand’s signature event designed for sales associates, managers, and broker/owners. GNE brings the Sotheby’s International Realty community together, giving agents and our network the opportunity to build connections, fuel referrals, and tap into a powerful channel of inspiration and motivation.

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